HOW TO INCREASE THE VALUE OF ART

HOW TO INCREASE THE VALUE OF ART

HOW TO INCREASE THE VALUE OF ART

What is art worth? How can a work by Warhol be sold for more than $100,000,000? This critically acclaimed book, newly revised, updated, and generously illustrated throughout, explains the market for art―and art's value for all of us.

In The Value of Art, internationally renowned art dealer and market expert Michael Findlay offers a lively and authoritative tour of the art world informed by almost a half-century in the business and a passion for great art. With style and wry wit, Findlay explores how art acquires value―both commercial and social―and how these val ues circulate among the artists, dealers, and collectors that comprise today's complex and constantly evolving art world. In the process he demystifies how art is bought and sold while also constantly looking beyond sales figures to emphasize the primacy of art's essential, noncommercial worth. Coloring his account with wise advice, insider anecdotes involving scoundrels and scams, stories of celebrity collectors, and remarkable discoveries, Findlay has distilled a lifetime's experience in this indispensible guide for today's art lover.

Editorial Reviews

Review

"Findlay explains what determines the value of art, approaching the topic from both the commercial and social perspective whilst also exploring how the various art world stakeholders―from artists and dealers to collectors and institutions―operate within the increasingly complex art world. Insider anecdotes, advice, and other entertaining tidbits make this a great read, offering a thoughtful account of the art market for art world outsiders and insiders alike."

—Henri Neuendorf, Artnet

From the Inside Flap

What is art worth? How can a work by Pablo Picasso be sold for more than $100,000,000? This fascinating book explains the market for art--and art"s value for all of us. In straightforward prose that doesn"t mystify art or deny its special allure, prominent art dealer and market expert Michael Findlay offers a close up and personal view of almost a half century in the business of art. --This text refers to an out of print or unavailable edition of this title.

About the Author

Michael Findlay One of the earliest dealers in SoHo, New York, he showcased major emerging artists including John Baldessari, Joseph Beuys, and Hannah Wilke. Named Head of Impressionist and Modern Paintings at Christie"s in 1984, he later became its International Director of Fine Arts. Since 2000 he has been a director at Acquavella Galleries, New York, which in recent years has held major exhibitions of important Impressionist, modern, and contemporary masters.